Launching a successful European citizens' initiative requires more than just a great idea - it demands a well-planned campaign. This guidance note is your go-to resource for creating and executing a winning campaign strategy that resonates across the EU.
Why this guidance note is relevant to you
As an organiser, your goal is to collect over one million signatures from at least seven EU Member States within 12 months. This guide provides essential tips on building a strong support network, crafting compelling messages, and leveraging the right communication channels to maximise your reach. Whether you are new to campaigning or looking to refine your approach, this guidance will help you create a powerful, coordinated campaign that drives your initiative forward and engages citizens across Europe.
